Master of Management (Marketing)
Course code: MC-MGMTMKT
2 years full time / 4 years part time
1.5 years full time (or part time equivalent) with relevant prior qualifications
March, July
Commonwealth Supported Places (CSPs) available
Access Melbourne is available
March, July
AUD $60,992 (2026 indicative first year fee)
IELTS 6.5: with no band less than 6.0
Student experience
Overview
At MBS we offer a comprehensive program to support your learning, develop your skills and enrich your degree. We encourage you to be involved both on and off campus and to make the most of your time outside the classroom.
Injecting industry into your experience
Consulting Subjects: MBS offers the Business Practicum and Global Business Practicum subjects, which sees groups of students undertake a real business consulting project over 10 days for an organisation within Australia or overseas. In this video, you will find out what being an in-company consultant in Paris was like for Rachel D'Souza (Master of Management (Marketing), 2020). You will hear more about the project and what her experience meant to her.
A Vimeo video of student Rachel D'Souza talking about the Global Business Practicum subject
Internships: Our internship subject offers you the opportunity to complete a placement in an area related to your studies, whilst earning credit towards your Master’s degree. It is also an opportunity for you to apply business knowledge in an industry setting with the support of an industry and academic mentor. You can also complete your internship over the Summer or Winter semester.
Careers Skills Development Program: Our Student Experience and Experiential Learning team have developed a business specific program to prepare you for your career which includes our Career Mentoring Program and MBS Skills Workshops which aim to develop your employability skills – those non-technical skills and knowledge that you need to participate effectively in the workplace, such as networking or a great CV.
Case competitions and entrepreneurship: Every year we run our very popular MBS Case Competition, this is a great opportunity to put theory into practice by delivering a solution to a real-life business problem in a tight time frame or if pitching a winning business is more your style, you can take part in our annual UniMelb StartUp Pitch Competition for a chance to win some amazing prizes and receive feedback that could help turn your idea into reality!
Student clubs: MBS students are encouraged to take part in a range of Faculty and University clubs, including the MBS Student Association. All Faculty clubs offer opportunities for professional development for their members and offer leadership and project management opportunities. Many also give back to the community such as Melbourne Microfinance Initiative and Global Consulting Group, which use their business skills to offer pro-bono consulting for charities and NFPs in Australia and overseas.
Top-Tier Research & High-Quality Teaching
Management and Marketing programs at MBS are designed and taught by the experts in the field. Our academic staff are known for their top-tier research and high-quality teaching performance. Many consult to businesses, government and other organisations.
Youtube video of Dr Michal Carrington explains how she teaches Retail Marketing through war games
Dr Michal Carrington explains how she teaches Retail Marketing through war games. An expert in ethics and consumer behaviour, Dr Carrington spent almost a decade working for Unilever in Australia and the UK before joining academia.
A/Prof Erica Coslor
Senior Lecturer
Dr Erica Coslor is a Senior Lecturer in management at the University of Melbourne and is the Program Director for the Master of Management's Marketing, Management and HR streams. With a PhD in sociology from the University of Chicago, her research examines valuation methods, objects and new market creation, including the role of the epistemic knowledge community around art as a financial investment (Coslor & Spaenjers, 2016), valuation methods for artwork (Coslor, 2016) and social construction of audiences through gatekeeping (Coslor et al. in press). She has the pleasure of supervising both marketing and management students.
Student experience
Tongyi Liu | Master of Management (Marketing)
Management Advisory at PwC WorldTrade
The University regularly organises business case competitions and consulting projects that allow students to tackle real-world problems faced by businesses. This provided a platform for us to exercise our problem-solving skills and work collaboratively to create innovative solutions. Such opportunities not only enhance our skills but also prepare us for the professional world. Overall, Melbourne Business School (MBS) has exceeded my expectations in providing a holistic education experience.
Professional Accreditation
The Master of Management (Marketing) is an accredited program with the Australian Marketing Institute.
The Master of Management (Marketing) is a Charted Institute of Marketing Recognised Degree.
