This course is available to domestic students only
Entry requirements
Entry requirements for the Master of Marketing
Admission criteria
To be considered for entry into this course, you must:
- Have completed a bachelor degree (AQF7) or equivalent in any discipline.
And - Have two years of documented relevant experience.
Or
- Have six years of documented relevant experience.
The University of Melbourne is committed to maintaining a transparent admissions policy by clearly communicating all entry scores to prospective students. Entry requirements to the University of Melbourne are regularly reviewed to ensure they align with the University's Selection and Admissions Policy. The entry requirements published for this course will apply from the start year 2027 intake onwards.
Relevant experience is measured in full-time years but may be completed within a part-time equivalent timeframe.
Where degree levels are referenced, levels align with the Australian Qualifications Framework (AQF). Applications are assessed against these standards.
English language requirements
All applicants to the University of Melbourne must satisfy the English language requirements. This may be achieved in a number of ways, including recognised previous study taught and assessed entirely in English or an approved English language test. If you are from a non-English speaking background, the required standard of English for this degree is one of the following English proficiency test scores:
- IELTS Academic English: Minimum score of 7.0 overall (writing 6.5; speaking 6.5; reading 6.5; listening 6.5)
- TOEFL: Minimum score of 91 (writing 23; speaking 22; reading 19; listening 19)
- Pearson: Minimum score of 72 (writing 65; speaking 66; reading 64; listening 64)
- Cambridge C1 Advanced: Minimum score of 178 (writing 180; speaking 187; reading 168; listening 168)
- LanguageCert Academic: Minimum score of 73 (writing 71; speaking 76; reading 65; listening 62)
- Michigan English Test (MET): Minimum score of 62 (writing 64; speaking 53; reading 59; listening 59)
*Accepted tests: IELTS (Academic English only); TOEFL Internet-based test; Pearson Test of English Academic; Cambridge English: Advanced/Certificate of Advanced English (CAE); LanguageCert Academic; Michigan English Test. If a test displays N/A, it is not accepted for this course.
About selection
As part of your application, you must also:
- Provide a curriculum vitae (CV) detailing relevant education, work experience, skills and achievements.
- Provide two referee reports.
- Provide a 500-word personal statement outlining motivation for applying to the course. The statement should address the questions and include relevant supporting information such as skills, experience, achievements and potential contributions to the program.
To be considered, all required information and documents for the selection task must be provided. Missing information may result in the application being deemed ineligible.
When assessing (and where relevant, ranking) applications, the Selection Committee will consider:
- Prior academic performance
- Motivation to complete the course
- Capacity to complete the course
- Relevant prior (research and/or professional) experience.
The Selection Committee may seek further information to clarify any aspect of an application in accordance with the Selection and Admission Policy.
Meeting the minimum entry requirements for this course does not guarantee selection.
Additional information
This course is only available part-time and therefore open to domestic students (Australian or New Zealand citizens, Australian permanent residency visa holders) or holders of any Australian visas without study restrictions.
This course is run by Melbourne Business School Ltd. Learn more
Exit award information
Students who discontinue from the Master of Marketing but have successfully completed the requirements of the Graduate Diploma in Marketing will be eligible to receive the Graduate Diploma in Marketing as an exit award.